Brands & Flavours
Questions:
Answer:
Yes, Walkers were the best-selling crisp brand as recorded by Nielsen 13.05.23. To learn more visit www.walkers.co.uk/mostloved
Answer:
Our great tasting 45% Less Salt Walkers crisps have 45% less salt vs. the average salt value of regular potato crisps.
Answer:
We continuously review our range so keep on the lookout for any flavours coming back.
Answer:
Our packs are always filled by weight, with our Walkers Crisps multipack bags containing 25g of crisps. These packs are slightly smaller, as they’re often enjoyed as part of a meal.
Answer:
Our most popular flavour is our irresistible Cheese and Onion!
Answer:
Sorry, we’re unable to offer free samples on request.
Answer:
We receive a LOT of flavour suggestions, it’s our consumers’ favourite topic of discussion! We’re always working hard behind the scenes on potential new additions to the Walkers range. This can take years, taking into account consumer feedback and input from our taste testers, packaging engineers and production specialists. With so much to think about, the hardest part is deciding which flavours and ideas to go with!
Answer:
We continuously review our range so keep on the lookout for any new flavours.
Answer:
We certainly do! They’re called Smiths ‘Salt & Shake’. Each pack contains a blue sachet of salt, so you can add as much or little salt as you like, if any!
Answer:
The size of our crisps completely depend on the size of our potatoes. If your crisps have seemed smaller it is likely that the potatoes in that harvest were smaller.
Answer:
I have listed below a number of Freephone Contact Numbers for Store Helplines which may be useful as they may be able to let you know if they are currently stocking or perhaps, will be stocking Walkers in the future.
Asda: 0800 952 0101
Tesco: 0800 505555
Sainsbury’s: 0800 636262
Waitrose: 0800 188884
Morrisons: (Lo-call rate - 0845 6115000)
Answer:
We have a dedicated and first-class team of Walkers employees working on new and the reformulation of the flavours including, chefs, Research and Development consultants and taste testers. In addition we also hold taste tests with over 2000 consumers.
Answer:
We’re often asked this! Our Salt & Vinegar and Cheese & Onion flavour crisps packs have always been the colours they are today. Contrary to popular belief, we’ve never swapped the colours around, not even temporarily. We’ve no plans to change these designs, as they’re signature to our brand.
Answer:
Cheese & Onion may not be meaty, but it’s our most popular Walkers Crisps flavour! We know everyone’s tastes are different however, and we’re always listening to consumers’ feedback.
Answer:
Squares were originally produced by Smiths, before becoming part of Walkers in 1989. So to avoid confusion, we’ve left their classic pack colours unchanged.